Cookie Policy
Last updated: 10/01/2026
What Are Cookies?
Cookies are small text files that are placed on your device when you visit a website. They help websites remember your preferences, recognize you on return visits, and improve your overall experience. Cookies can also help us understand how visitors use our site so we can make improvements.
How We Use Cookies
We use cookies to provide our matching service, remember your preferences, and analyze how our platform is used. Some cookies are essential for the website to function, while others are optional and require your consent under UK privacy regulations (PECR).
Types of Cookies We Use
Essential Cookies (Always Active)
These cookies are necessary for the website to function properly and cannot be disabled.
- Session management and security
- Form submissions and user preferences
- Cookie consent preferences
Analytics Cookies (Optional)
These cookies help us understand how visitors interact with our website by collecting anonymous information about pages visited, time spent, and navigation patterns.
- Google Analytics (if implemented)
- Page view tracking
- User journey analysis
Marketing Cookies (Optional)
These cookies are used to deliver personalized advertisements and measure the effectiveness of marketing campaigns.
- Meta Pixel (if implemented)
- Advertising campaign tracking
- Retargeting and personalization
Managing Your Cookie Preferences
You have full control over which optional cookies we use. You can manage your preferences in several ways:
- Use the cookie banner when you first visit our website
- Click the "Cookie Settings" link in the footer at any time to change your preferences
- Configure your browser to block or delete cookies (though this may affect site functionality)
Third-Party Cookies
Some cookies on our site are set by third-party services we use, such as analytics providers. These third parties have their own privacy policies governing how they use information. We only use reputable third-party services and ensure they comply with UK data protection laws.
Cookie Duration
Cookies can be either session cookies (deleted when you close your browser) or persistent cookies (remain for a set period). The duration varies:
- Essential cookies: Session-based or up to 12 months
- Analytics cookies: Up to 24 months
- Marketing cookies: Up to 12 months
Your Rights
Under UK GDPR and PECR, you have the right to refuse non-essential cookies and to change your mind at any time. Refusing cookies will not prevent you from using our website, though some features may not work as smoothly.
More Information
For more information about how we handle your personal data, please see our Privacy Policy. If you have questions about our use of cookies, contact us at: privacy@pearlie.co.uk